Kariyer Group

In Alanya since 2004

From a single store to a multi-brand group

Founded in Alanya in 2004 with a single store, Kariyer Group today operates as a multi-brand furniture and electronics group with seven points of sale and project-specific production capability. We offer furniture, sleep products and electronics to home customers, while providing hotels, cafes and restaurants with turnkey project solutions — from design to production, from delivery to installation. We have been in the same city for over twenty years, and we stand behind every job.

Our story

A journey that began with one store in Alanya

Kariyer Group's story began in 2004 with a single retail store in Alanya. That first step — taking on the franchise of a well-known brand — was the beginning of a path that today extends to seven locations, project-specific production capability and hundreds of completed projects.

Trust first, then growth

What we learned in our early years was simple: lasting in retail comes not from the sale, but from what happens after it. We wanted to be a business that customers return to ten years later when renewing their home — not one that sells to them just once. In 2005 we opened our İşbir Yatak Sleep Center. In 2007 we opened the furniture store that is our headquarters today. We stood by Alanya's homeowners as they furnished their homes, and because we kept our word, we grew by recommendation.

Keeping pace with tourism

Doing business in Alanya means keeping up with the rhythm of tourism. In 2008 we stepped into project work by selling loose furniture for hotels, cafes and restaurants. This field demanded a very different discipline from us: a delivery schedule that meets the season opening, materials that withstand heavy use, dozens of products ready at once for a single venue. To meet this demand, in 2013 we developed project-specific, made-to-measure production capability. This allowed us to manage the entire process end to end — from the fixed furniture of hotel rooms to overall space design, from decoration work to installation. Today, when we say 'yes' to a project, the responsibility is ours from design to production, from delivery to installation.

A multi-brand group

As the project side grew, we expanded retail as well. We opened our Vestel store in 2017 and our Saloni furniture store in 2018. Our Gazipaşa Vestel store joined the group in 2021 and Mahmutlar Vestel in 2022. In 2023 we broadened our range once more with our Divanev store. Today Kariyer Group is a multi-brand group that brings furniture and electronics retail, sleep products, project-specific production and hospitality projects together under one roof.

In the same place for over twenty years

We have been in Alanya for over twenty years. That means we have to stand behind every store we open and every project we deliver — because we live in the same city as our customers.

Our mission

To furnish the homes of families living in and around Alanya and the spaces of businesses serving the region — with the right product, honest pricing and on-time delivery. To remain as responsible for every product we sell and every project we deliver as we were on day one.

Our vision

To be one of the few groups in the Mediterranean region able to furnish a space from start to finish — designing, producing, delivering and standing behind it; to be the first address both for the family renewing their home and for the hotelier who must be ready for the season.

Our values

We stand behind our word

The delivery date we give is not an estimate but a commitment. In tourism, one day's delay can mean a season that fails to open; because we know this, we take the schedule seriously.

Single-source responsibility

We produce to measure for each project, deliver with our own team and install ourselves. When a problem arises, we don't send our customer from supplier to supplier — we are the point of contact.

A lasting relationship, not a one-time sale

We have been in the same city for over twenty years. Most of our customers come back a second or third time, or knock on our door on a friend's recommendation. We know we have to earn that trust anew with every job.

The right product, no overselling

Our aim is not to sell the most expensive item, but the one best suited to the need. A sale that pushes a product beyond the budget is a short-term gain and a long-term loss.

Retail care, project discipline

We carry the same care we show a family choosing a single armchair together with the planning discipline of a team furnishing a hundred-room hotel. Because we understand both sides' expectations, we can meet them both.

Local roots, scaled service

We came from Alanya and grew in Alanya. We know the region's needs, its climate, the rhythm of its seasons and the way business is done here. This knowledge is an advantage no catalogue can offer.

Timeline

  • Founding
  • Retail
  • Projects
  • Production
  1. 2004

    The journey begins

    Founded in Alanya with a single retail store and the franchise of a well-known brand.

  2. 2005

    İşbir Yatak Sleep Center

    Entry into the sleep products category; our İşbir Yatak sleep center opened.

  3. 2007

    Headquarters furniture store

    We opened the furniture store that is the group's headquarters today.

  4. 2008

    First step into project work

    We entered the corporate project field by selling loose furniture for hotels, cafes and restaurants.

  5. 2013

    Project-specific production

    We developed project-specific, made-to-measure production capability, enabling design and decoration work for hotel rooms and shared spaces.

  6. 2017

    Vestel store

    Entry into electronics retail; our Alanya Vestel store opened.

  7. 2018

    Saloni Furniture

    We broadened our range with our Saloni furniture store.

  8. 2021

    Gazipaşa Vestel

    Our Gazipaşa Vestel store joined the group.

  9. 2022

    Mahmutlar Vestel

    With the opening of our Mahmutlar Vestel store we reached our third Vestel location.

  10. 2023

    Divanev

    We strengthened our position in the furniture category with our Divanev store.

Today

With seven points of sale, project-specific production and a central warehouse, we serve across a wide range — from home customers to hotel projects.